I find it's vital to be consistent and nothing helps consistency like having a Daily Method of Operation.
People often wing it, just approaching anybody and everybody regardless of whether they may be interested or not, so time for follow-up and other extremely important steps is lost in the never ending search for more leads. You can avoid this mistake by having a plan designed around how much time you can devote to your network marketing business. If you only have an hour a day, make at least 20 minutes of that time be list building, 15 minutes of social media, 15 minutes of follow-up and 10 minutes of motivational study and industry-related research. Or you could make Monday all about building your list, Tuesday all about social media and web related networking, Wednesday for phone calls and face-to-face meetings, Thursday for follow-up and Friday for working with your team, bookkeeping and motivational study. Naturally, you can work weekends as well, if that works for you. Any way that you work it, the actual performance of it should be consistent. Here are a few reasons why this is important:
First things first. Think of your DMO as a recipe for your story. When you're following a recipe chances are the results will be more consistent than if you just throw in a bit of this and a dash of that and hope for the best. That is why recipes have steps that you must take to achieve the best results. For example, if you're making a peanut butter and jelly sandwich the first step is putting down two slices of bread side by side, then spreading the PB&J before closing the two slices over each other. If you put two pieces of bread together, followed by spreading jam on the outside of the bread, then putting peanut butter over the jelly, the peanut butter would slide over the jam making it ooze over the bread and when you picked it up your fingers would be knuckle deep in peanut butter and jelly and it would drip all over your face when you ate it.
It helps you be strategic. Knowing why you are calling a person back and when helps you prepare. If you're speaking with someone you met during intermission at a play, taking a moment to find out what the next production is going to be enables you to speak in a friendly way with the prospect. "Hey, I know you enjoyed that Agatha Christie mystery at Pentacle Theatre. Would you like to go to see their production of The Thin Man?"
Flow. Consistency helps you get and stay in flow. Being in flow (a natural rhythm) helps you to speak with a greater sense of ease.
Give you a sense of professionalism. If you're just slapping things together in a haphazard way it will feel like a hobby you do every now and then to amuse yourself. If you consistently perform a series of tasks it will feel like you're really working toward something. Consider this: the tasks you do at your regular job most likely have an end result you'll never see. For instance, if you're a teller at a bank, the deposit you take from a customer doesn't go into a special pile just for that person. It goes into a big pile the bank uses to make loans to people you and your customer will most likely never meet. Yet you perform your tasks knowing that sooner or later the money will be there with interest for the customer. Individually each step may feel like there's no benefit to you, but collectively there's benefit for everyone which will eventually trickle up to you in increased awareness of your product and greater confidence in you as a person.
Keeps you on track. Have you ever missed a step and fallen flat on your face? If so, you know how important it is to take every step as you climb the stairs of network marketing success. Start with a great attitude, make a list, build your list, contact your prospects, follow-up with prospects, invite prospects to join your team, follow-up with team members and in time you're there at the top, safely and steady on your feet.
It helps with taxes. Having a record helps when you're putting together your tax records at the end of the year because it shows where you went, with who, what you spent and the mileage. This also helps in case you're ever audited by the IRS.
You can design your Daily Method of Operation to be simple or complex, but it helps to have it in writing. You can download a PDF version of mine by clicking the PDF at bottom of Blog Page (Please close this article and return to Blog page). I recommend putting your name and the date at the top of the page. That way you'll have a weekly record of your activities.